Share Your Compelling Food Story For WTM Africa Awards
- Chidozie Uzoezie
- Dec 7, 2019
- 1 min read
Updated: Nov 5, 2024
One of the best ways for tourists to immerse themselves in the culture and history of a destination is by digging into the local fare. Dishes that are indigenous to a destination are paired with incredible stories passed down from generation to generations. They naturally bring people together and start conversations that break down language and cultural barriers.
WTM Africa is looking for the most compelling Foodie Story that gives travellers a taste of African food and drink through enticing marketing and PR campaigns. Share how you crafted an irresistible food journey that left visitors wanting more.
Who can enter?
Any destination (country, region, city or town) with a significant contribution to Food Tourism
National Tourism Organisations (NTOs) that represent cities or regions
Private Nominees
Deliverable's for Campaign
Overall campaign narrative
Overview of the project
Target audience
Budget
What worked and what didn’t
Obstacles and how they were resolved
Proof of audience engagement
Lessons learnt
Judging Criteria
Entries will be considered based on:
The overall narrative of the campaign
The defined business challenges that the campaign set out to solve
The overall project plan and defined targets
The overall fulfilment of the project and any innovative methods used in the execution of the campaign
Proof of how the project’s objectives were achieved
The outcome and effectiveness of the campaign in meeting the project’s objectives
An independent assessment from a third-party stakeholder
Only valid campaigns executed over the two-year period starting from 1 January 2018 to 31 December 2019 will be eligible. Share your story NOW.
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We just booked our QATAR 🇶🇦 HÔTEL yesterday for 2 différent short stars of 2 nights and 3 nights for the Final… https://www.14sb.com/fifa-world-cup-hotels.html . Not exactly cheap but ok price for 4.5 Stars luxury and in Doha Center City! Thanks and Good Luck everyone! Vamos MEXICO!
Wow! Stunning! Hilton seems to be taking Africa by storm. Just a couple of years back, they opened the first ever in Eswatini.
Wonderful event and topics discussed, hopefully we see the manifestations in our African airline businesses in the nearest future. Kudos to you all.
Hi, I'm Lucy. Please how do I embark on my travel/ tour business. I am newbie and help..
Prices in the Sol Torremolinos Don Pablo are the same than two weeks ago.
Good location astounding but the staffs are rude and they make me wait so long for the service. They charge me more than what is on the website and did not refund me the manager is not helping with the issue
WoW. Amazing Review. 👍
I spent the holidays here, I don't know why but during the holidays their reception smells like a piss Id rather not spend my special occasions here
Thank you for sharing such a detailed review about ethiopian airlines in your post. I am an avid traveller and keep reading flight reviews to assess the options available. Your review particularly drew my attention because you have shared so many pictures to capture every aspect of the flight experience. It is a very nice effort.
More Info : https://www.cleartrip.ae/flight-booking/ethiopian-air-airlines.html
I am really tempted to book the next ethiopian airlines ticket and relive your journey. The pictures shared with the post also reflect that you truly enjoyed the travel. Great post! I also like the fact that you have covered nuances about the food and entertainment service through the pictures. It helps people know what to expect on their travel by this airline.
More Info : https://www.cleartrip.ae/flight-booking/ethiopian-air-airlines.html