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  • Chidozie Uzoezie

Karl and Salam Unite to Create Inspiring Campaign For Etihad Airways


Etihad Airways, the national airline of the United Arab Emirates, has launched the second of three videos as part of its ‘Hosting the World’ campaign.


The videos bring together experts from the fields of Formula 1, Music and Fashion from around the world, with their Emirati counterpart, hosted in the UAE.

For the latest video, the airline commissioned a unique piece of music, combining two distinctive styles, inspired by the remarkable journey the UAE has taken over the past 50 years.


Having grown up in the UAE, renowned Canadian musician Karl Wolf was invited ‘home’ by the first Emirati slam Poet Salam Al Attas.

The medley of poetry and music was written between the two artists over a period of a week before Wolf travelled from his hometown of Toronto to the UAE capital to record and perform the track.


It features lyrics celebrating the great achievements of the UAE as well as a warm welcome back for Karl to his beity (home) away from home.

The pair filmed the music video amongst the picturesque surroundings of Al Wathba, a Luxury Collection Desert Resort & Spa, just a short drive into the desert landscape from Abu Dhabi.


To find out more about the campaign, visit etihad.com/hosting

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Comments (23)

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21 sept. 2022

We just booked our QATAR 🇶🇦 HÔTEL yesterday for 2 différent short stars of 2 nights and 3 nights for the Final… https://www.14sb.com/fifa-world-cup-hotels.html . Not exactly cheap but ok price for 4.5 Stars luxury and in Doha Center City! Thanks and Good Luck everyone! Vamos MEXICO!

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30 sept. 2022

Wow! Stunning! Hilton seems to be taking Africa by storm. Just a couple of years back, they opened the first ever in Eswatini.

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kasarokcaesar
24 oct. 2022

Wonderful event and topics discussed, hopefully we see the manifestations in our African airline businesses in the nearest future. Kudos to you all.

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10 nov. 2022

Hi, I'm Lucy. Please how do I embark on my travel/ tour business. I am newbie and help..

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18 nov. 2022

Prices in the Sol Torremolinos Don Pablo are the same than two weeks ago.

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04 déc. 2022

Good location astounding but the staffs are rude and they make me wait so long for the service. They charge me more than what is on the website and did not refund me the manager is not helping with the issue


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15 déc. 2022

WoW. Amazing Review. 👍

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07 janv.

I spent the holidays here, I don't know why but during the holidays their reception smells like a piss Id rather not spend my special occasions here

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07 août
En réponse à

Where is here.

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27 janv.

Thank you for sharing such a detailed review about ethiopian airlines in your post. I am an avid traveller and keep reading flight reviews to assess the options available. Your review particularly drew my attention because you have shared so many pictures to capture every aspect of the flight experience. It is a very nice effort.


More Info : https://www.cleartrip.ae/flight-booking/ethiopian-air-airlines.html

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27 févr.

I am really tempted to book the next ethiopian airlines ticket and relive your journey. The pictures shared with the post also reflect that you truly enjoyed the travel. Great post! I also like the fact that you have covered nuances about the food and entertainment service through the pictures. It helps people know what to expect on their travel by this airline.


More Info : https://www.cleartrip.ae/flight-booking/ethiopian-air-airlines.html


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