Check In To Curiosity: Marriott and TED Launch Immersive Rooms
Marriott Hotels is furthering its partnership with idea engine, TED, through its award-winning educational arm TED-Ed, to debut their first-ever immersive experience outside of a TED conference.
Aimed at sparking curiosity and enriching the experience of global travelers, the rooms feature interactive, mind-bending activities integrated into the Marriott Hotels guest room design.
Recommended for families and friends ages seven and up, reservations for The Curiosity Room by TED can be made now for stays starting July 15 at San Francisco Marriott Marquis.
Following the inaugural launch in San Francisco, guests can also book the discovery-based room at Bangkok Marriott Marquis Queen’s Park and London Marriott Hotel County Hall later this summer with stays starting on August 15 and September 15, respectively. Each room experience will be live for three months at each location.
Recent social listening research conducted on behalf of Marriott saw a significant year-over-year uptick in searches for #themedrooms (+106%) and “hotel rooms” + themed (+65%), suggesting consumers are craving more distinct and inspiring hotel experiences.
Sparking curiosity from the start, guests embark on the adventure immediately upon entry to the room. The entire room is a puzzle box waiting to be solved.
Puzzle elements have been seamlessly hidden within the décor; solving them all will lead guests to a grand finale and series of surprises and rewards. The puzzles have also been customized to the three destinations, featuring and celebrating local landmarks, culture, and more.
Guests will uncover hidden messages, hunt for puzzle pieces, and experience elements of the room in unexpected and delightful ways.
The room’s Curiosity Journal serves as the guide and connection to the one-of-a-kind in-room journey, with hints available in case guests need a helpful hand.
When the final challenge has been completed, guests receive a certificate of completion and can celebrate with a complimentary dessert in the hotel’s restaurant.
Awe-inspiring décor elements have been expertly layered onto Marriott Hotels’ modern, residential guest room design to create a blended experience, with everyday hotel items serving as "keys" to unlock clues to help guests progress through the immersive space.
Drawing inspiration from the hotel’s respective destination, the rooms feature eye-catching drawings by illustrator and artist Caleb Morris, who founded ‘Welcome to the Neighborhoods’ – an art series focused on creating unique connections between people and cities all over the world.
In addition, throughout the room, guests will discover various moments of wonder as well as a guide of local travel recommendations curated by Marriott Hotels and TED, that encourage further exploration beyond the guest room – from the striking architecture of San Francisco to the culture of Bangkok and rich history of London.
Guests will be able to take home some mementos, such as the travel guide, to leave a lasting impression of the trip.
Reservations for The Curiosity Room by TED are available now for the stay dates below:
• San Francisco Marriott Marquis: July 15 – October 16, 2022
• Bangkok Marriott Marquis Queen’s Park: August 15 – November 15, 2022
• London Marriott Hotel County Hall: September 15, 2022 – January 2, 2023
Marriott Hotels has a longstanding, global partnership with TED. To explore more, please visit TEDRooms.Marriott.com.
Starting rates vary by hotel and maximum of four guests in a room.