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  • Chidozie Uzoezie

Africa Travel Week Rolls Out Final Phase of Masterclasses

The organizers of the Africa Travel Week (ATW) have rolled out the final phase of Meetings & Masterclasses educational series.

Launched during Tourism Month to keep the industry connected, the series of educational masterclasses has collectively rallied a community of over 550 tourism professionals to learn alongside their peers and engage with ‘tutor-hosts’ consisting of both industry experts and experienced travellers.

The first phase of the masterclasses explored the various market segments set to rebound as travel restrictions ease, with part two unpacking protocols and looking at how businesses can adapt to consumer demands.

The third and final phase launching this month will focus on digital tools – covering accessible resources and practical tips for tourism stakeholders to best market themselves.

The first session kicks off this Thursday, 08 October with Marketing guru, Suze Bouwer, focusing on social media.

To sign up for the final sessions of Africa Travel Week’s Meetings & Masterclasses visit:

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