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  • Chidozie Uzoezie

Etihad Airways Partners with Tencent to Enhance Customer Experience


Etihad Airways and Tencent Holdings Limited (Tencent) have signed a Memorandum of Understanding (MoU) to promote the growth and development of innovation and digitalisation for the tourism industry.

Through the collaboration, Etihad Airways aims to enhance guest experience and broaden customer choice, as well as elevate its engagement with Chinese visitors.

Etihad Airways will leverage Tencent’s cloud computing capabilities and social media platforms such as WeChat, the largest social media platform in China with over one billion monthly active users, to better support its customer engagement strategy in China, and other potential regions across global network via accessing Tencent’s network and ecosystem partners.

As part of the collaboration, Etihad Airways has launched its own mini programme on WeChat, becoming one of the pilot international airlines to offer this service on the WeChat platform.

Mini programs allow brands to interact with WeChat users through provision of advanced features within the WeChat environment, without requiring the need for separate App downloads or interfaces.

Etihad Airways launched its WeChat public account in 2016, and the mini program is expected to boost its outreach to Chinese audiences.

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Comments (25)

Guest
Sep 21, 2022

We just booked our QATAR 🇶🇦 HÔTEL yesterday for 2 différent short stars of 2 nights and 3 nights for the Final… https://www.14sb.com/fifa-world-cup-hotels.html . Not exactly cheap but ok price for 4.5 Stars luxury and in Doha Center City! Thanks and Good Luck everyone! Vamos MEXICO!

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Guest
Sep 30, 2022

Wow! Stunning! Hilton seems to be taking Africa by storm. Just a couple of years back, they opened the first ever in Eswatini.

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kasarokcaesar
Oct 24, 2022

Wonderful event and topics discussed, hopefully we see the manifestations in our African airline businesses in the nearest future. Kudos to you all.

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Guest
Nov 10, 2022

Hi, I'm Lucy. Please how do I embark on my travel/ tour business. I am newbie and help..

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Guest
Nov 18, 2022

Prices in the Sol Torremolinos Don Pablo are the same than two weeks ago.

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Guest
Dec 04, 2022

Good location astounding but the staffs are rude and they make me wait so long for the service. They charge me more than what is on the website and did not refund me the manager is not helping with the issue


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Guest
Dec 15, 2022

WoW. Amazing Review. 👍

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Guest
Jan 07, 2023

I spent the holidays here, I don't know why but during the holidays their reception smells like a piss Id rather not spend my special occasions here

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Guest
Aug 07, 2023
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