The Lufthansa Group and Travix have signed a multi-year agreement connecting one of the leading global online travel agencies directly to the Lufthansa Group’s own NDC Offer & Order Management System.

The enhanced cooperation that will be part of the Lufthansa Group’s NDC Partner Programme will provide a wide range of benefits to customers by displaying rich content and offering the Lufthansa Group most competitive fares and ancillaries only available via NDC based distribution channels – the Lufthansa Group NDC Smart Offer.

Travix and the Lufthansa Group are teaming up to actively shape a very fast growing and dynamic online travel landscape that requires improved technological solutions for future-oriented offering, more flexibility and transparency.

For Travix’ customers this results in cheaper flight offerings and an increased transparency of the flight offerings, such as whether or not luggage is included and if there is a possibility to change the ticket or to select a seat.

The partnership is a unique opportunity to modernize the air travel distribution towards a customer centric experience.

As digital front runners in their respective fields, Travix’ and Lufthansa Group’s joint goal is to make shopping for flights more customer centric, creating value to the market and fostering innovation in an agile technological environment.

Travix is among the largest travel companies in the world when it comes to online sales of flight tickets. The company and its brands operate in 40 countries.