British Airways has launched scheduled double daily flight services between London City Airport in the heart of London and Milan Linate Airport in the heart of Italy’s fashion capital.

To celebrate the inaugural flight which took off this week, three models from Model Students, posed on the runway at London City with a British Airways Embraer 190 aircraft and the iconic Canary Wharf backdrop, hoping one day to walk the fashion runways of Milan.

Luke Hayhoe, British Airways’ general manager customer and commercial, said: “As our new service links two of the greatest fashion cities in the world it was fitting to ask these young models to help us celebrate the launch of flights to Milan.

With the close proximity to central London and quick check in and arrivals, passengers flying from London City Airport will experience the fastest and most convenient way from Canary Wharf to the Italian Stock Exchange or St Paul’s Cathedral to Milan’s Duomo.

All flights will operate on modern Embraer 190 jet aircraft, with spacious cabins and two abreast seating so every customer can have an aisle or window seat.