There is good news for British Airways customers as the airline is now offering passengers the option of using their Avios points to preselect their seats.
Previously, customers who did not have access to free seat selection had to pay fro the service. But now, they can pay with Avios, the currency of the British Airways Executive Club.
Customers who do not have access to free seat selection, and who do not wish to pay either with cash or Avios, will continue to be able to select their seat for free when check-in opens 24-hours before their flight.
British Airways already offers free seat selection for Gold and Silver members of the British Airways Executive Club from the time they book, and also offers free seat selection for Bronze members seven days before their flight departs.
In addition to being able to select their seats using their Avios, members of Executive Club can already spend their Avios on reward flights, upgrades, or using Avios as part payment.
On top of this, Avios can be spent on 60,000 partner hotels and on 50,000 sight-seeing experiences and excursions around the world.
Through the British Airways Executive Club, members can collect Avios and Tier Points on flights, as well as on everyday spending with household-name partners across retail, travel and credit cards and popular retailers on the British Airways Avios eStore.
The opportunity of selecting seats using Avios, is available on all British Airways operated flights and can be actioned through Manage My Booking on ba.com or through the contact centre.