Marriott International has announced ambitious growth plans for its Middle East and Africa region following signings for more than 30 properties and over 5,000 rooms in the last 12 months.
The signings put Marriott on track to increase its portfolio in the region to nearly 370 hotels – an increase of more than 50% over the next five years.
This will amount to more than 80,000 rooms across 21 brands, including the introduction in the region of brands such as EDITION, Element and AC Hotels by Marriott.
Also in line with its development plans, the company and its property owners expect to add 30,000 new jobs across the region in the next five years.
Marriott International’s planned growth over the next five years underscores the substantial emphasis that regional governments are placing on growth and investment in the travel and tourism sector.
The company estimates that the 30 projects signed in the last 12 months will drive investment of about $1.8 billion by the property owners.
Across its seven luxury brands, Marriott International operates over 30 hotels with more than 10,000 rooms across the Middle East and Africa and plans to nearly double the number of hotels in the next five years. That growth will begin with the launch of its EDITION brand in Abu Dhabi later this year.
Based in Bethesda, Maryland, USA, Marriott International encompasses a portfolio of more than 6,500 properties in 30 leading hotel brands spanning 127 countries and territories.