UN Tourism Opens Call for Best Tourism Villages 2026

UN Tourism has again opened applications as it looks to recognize the world’s Best Tourism Villages. Since its launch in 2021, Best Tourism Villages by UN Tourism attracted more than 1,000 applications from 100 countries.

Today, the Network brings together 319 rural destinations worldwide, including more than 230 villages recognized as Best Tourism Villages and 83 taking part in the Upgrade Programme, representing a total of 65 countries across five world regions: Africa, Americas, Asia-Pacific, Europe and the Middle East.

UN Tourism Secretary-General Shaikha Al Nuwais says: “Tourism is a proven game changer for rural communities. And with our Best Tourism Villages we are showcasing the very best examples, where it’s keeping traditions alive, supporting small businesses or preserving nature. Now we want to expand our network and give tourists even more chances to enjoy authentic experiences that make a real difference when they travel.”

Tourism is a proven game changer for rural communities. And with our Best Tourism Villages we are showcasing the very best examples, where it’s keeping traditions alive, supporting small businesses or preserving nature.

Best Tourism Villages 2026 - Applications Open

UN Tourism Member States are invited to submit up to eight candidate villages through their respective National Tourism Administrations (NTAs).

Applications will close on 9 June 2026. The villages recognized as Best Tourism Villages 2026 will be announced in the third quarter of the year on the occasion of a UN Tourism event.

Applications will be evaluated by an independent Advisory Board of global experts, based on criteria spanning sustainability, governance, cultural and natural heritage, infrastructure, and community wellbeing.