SITA Appoints Alves as Senior Vice President of Borders Business

SITA has announced the appointment of Pedro Alves as Senior Vice President of its Borders business, tasked with leading the next phase of innovation in digital border management. It comes at a time when border agencies are under increasing strain, faced with surging traveler volumes, evolving security threats, and rising expectations for seamless journeys.

Pedro succeeds Jeremy Springall, who spent nearly a decade helping governments rethink how they manage borders in a world where travel and security are more connected than ever.

As global pressures from terrorism, human trafficking, and emerging health threats grew, Jeremy shaped SITA Borders into the trusted partner of choice to over 70 governments – guiding them through digital transformation with solutions that balance security, privacy, and the free flow of people and goods.

In 2024, he led the team to the biggest deal in the company’s history – a milestone that reflects his legacy of innovation, leadership and strategic growth.

Pedro Alves brings extensive industry experience having helped pioneer border and identity technologies that have shaped how people move across borders. Since joining SITA in early 2024 to lead global business development, Pedro has worked closely with governments to drive modern border solutions that are secure, scalable, and people-centric.

David Lavorel, CEO at SITA, said: “Pedro takes the reins at a time when the needs of border agencies are evolving fast. With growing global mobility and the increasing complexity of threats, governments are turning to smarter technologies to keep borders secure while unlocking frictionless travel. At the same time, advances in digital identity present an exciting opportunity to completely reimagine the way people cross borders. Pedro’s deep expertise and forward-looking vision make him the ideal leader to carry SITA Borders into this next phase, building on the strong foundation Jeremy has laid.”

Pedro Alves, Senior Vice President at SITA added: “Jeremy has been a mentor and a visionary, and I’m looking forward to carrying forward the legacy he has built. We are at a tipping point where border control must be dynamic, integrated and seamless. Governments need to be agile in the face of fast-changing demands, and SITA is uniquely positioned to support them with proven solutions, trusted partnerships, and a strong focus on customer co-innovation.”

Paying tribute to Jeremy Springall on his retirement, Lavorel concluded: “Jeremy’s impact has been nothing short of transformational. From delivering critical projects to shaping long-term strategy, he’s been instrumental in SITA’s growth and influence in the border space. We thank him for his extraordinary contributions and wish him every success in this next chapter.”

Jeremy joined SITA in 2016 and led complex systems integration and border programs around the world. Prior to SITA, he held senior roles at CGI and Logica, leading large-scale transportation and border security projects across multiple regions.