PaxEx: United Launches Online 'Map Search' Feature

Let's say you live in Chicago, have $250 to spend on a flight and are looking to go somewhere warm for the holidays. Or you're on the east coast and want to head west for a last-minute getaway to visit a national park.

Now, instead of doing multiple, time-consuming searches online, United Airlines has launched Map Search to enhance customers experience.

Powered by Google Flight Search Enterprise Technology, Map Search is an interactive map feature that allows customers to quickly and easily see all their travel options in one place.

Customers can access Map Search on United.com to easily compare and shop for flights, based on departure city, budget and location type, including popular national park, skiing and cultural destinations.

This new digital tool displays fares in a map view, allowing customers to simultaneously compare travel to a variety of destinations in a single search.

Customers can apply over a dozen filters to their map search, including viewing non-stop only flights, specific or flexible dates, and one-way or round-trip options.

Additionally, customers can set their preferred departure city and maximum price preference, and filter options based on the type of destination they're looking to visit.

The feature currently offers filters to view destinations that are popular for the following offerings:

National Parks

Beaches

Beer & Breweries

Culture

Food & Drink

Hiking

Outdoors

Romantic

Skiing & Snowboarding

Snorkeling and Scuba

In addition to the filter options available on Map Search, MileagePlus members can also use the tool to view all of their past travels with United.

With the "Where I've Been" feature, the map will highlight all the destinations a customer has traveled to with United.

This tool was developed in direct response to customer feedback and United and Google are continuing to collaborate on enhancing this innovative map search capability.

Map Search follows a number of recent innovations introduced by United to streamline the travel process.