Milestone: Radisson Hotel Group Surpasses 100 Hotels in Africa

Radisson Hotel Group has reached a significant milestone in Africa, with more than 100 hotels across the continent in operation and under development. Radisson Blu continues to anchor the legacy footprint.

At the same time, the Radisson brand is the fastest riser, supported by a strong conversion engine and a concrete pipeline that continues to translate into openings. Building on this momentum, the Group has signed over 15 new hotels and roughly 2,500 rooms in the last 12 months, including new market entries in the Democratic Republic of Congo and Zimbabwe.

Over the past five years, Radisson and Radisson Blu have ranked among the most signed brands in Africa, with one of the highest shares of cumulative openings. The last 12 months set a new benchmark with more than 2,500 rooms signed and multiple market entries. Priority growth markets remain Morocco, South Africa, and Nigeria, where the Group is deepening its presence and widening its brand distribution.

Nigeria shows the model’s resilience. The Group now holds a strong position in the country with 13 hotels in operation and pipeline, while Abuja is carrying a significant active pipeline with three hotels totaling 458 keys.

South Africa is being reshaped with priorities in Cape Town, targeted growth in secondary cities such as Durban and Pretoria, and a sharper focus on leisure corridors that include Kruger National Park, Sun City, and the Garden Route.

The Group plans to enter Zanzibar and is considering lodge, safari, and affiliation opportunities across Namibia, Botswana, and Zambia to meet the rising demand for nature-led experiences.

Conversions remain a core lever for scale and speed. In the last five years, more than 15 hotels, equal to almost 3,000 rooms, joined the portfolio through conversion. This helped the Group lead openings across the continent while keeping brand standards high and owners in mind.

Recent signings show the extensiveness of this strategy, with a balanced pipeline of city hotels, resort destinations, and quick-to-market conversions.

Key signings includeRadisson Serviced Apartments Umhlanga in South Africa; Radisson Blu Kinshasa and 3 Radisson hotels in Lubumbashi, all in the Democratic Republic of the Congo; Radisson Collection Lagos Atlantic, Radisson Hotel Aba, and Radisson Hotel & Conference Center Yenagoa all in Nigeria.

Other signings are Radisson Harare and Park Inn Victoria Falls, both in Zimbabwe; and Radisson Blu Resort & Conference Center, Casablanca Bouskoura, and a first Radisson hotel in Rabat, both in Morocco; Radisson Serviced Apartments COY Sheikh Zayed City and Radisson Resort Ain Sokhna Groove, both in Egypt. 

Leading with the most diverse footprint across the continent, with presence in more than 30 African countries, Radisson Hotel Group blends depth in focus markets with selective entry into new destinations each year.