IHG Hotels & Resorts Evolves Upscale EVEN Hotels Brand

IHG Hotels & Resorts (IHG), one of the world’s leading hotel companies, today unveiled the latest evolution of its upscale EVEN Hotels brand through an updated design, in-room fitness experiences, refreshed restaurant and integrated wellness experience.

Developed in collaboration with franchisees, the new EVEN Hotels prototype will be more efficient to build and operate, making investment in the brand more attractive in more markets and driving future growth.

The new changes are designed with flexibility and choice in mind, making EVEN Hotels an attractive option for any traveler whether they desire a wellness-minded lifestyle experience or are simply seeking an upscale stay.

The new EVEN Kitchen & Bar restaurant operates within a focused service model, and features a menu that meets the needs of guests wanting to eat healthy on the road while also offering a number of options for guests wanting to indulge.

Additionally, the prototype includes enhanced in-room fitness options delivered through three new room types, each featuring experiences that increase the potential for premium rates and give guests more workout choice.

The signature hallmarks of the enhanced EVEN Hotels experience include Restorative Moments, F&B that Flexes for You, and Keep Moving your Way.

With 50 global hotels open or in the pipeline, EVEN Hotels was created to keep travellers’ wellness routines going however they choose to define them. The brand’s evolution will broaden EVEN Hotels’ appeal and capture more demand from guests looking to stay well when they travel for business or leisure.