Emirates Skywards Celebrates Silver Jubilee with Surprises and Delights

25 years of innovation, excellence and redefining the loyalty experience for more than 37 million members worldwide. Emirates Skywards is celebrating its Silver Jubilee by giving back to its members with 25 days of prestigious prizes from 25 September – 20 October.

From bonus Miles, surprise activities, to a whopping 25 million Skywards Miles raffle – the loyalty programme is marking its quarter-century milestone with unforgettable ‘fly better’ moments in the air and on ground.

Emirates has also announced it will unveil a bespoke ’25 years’ aircraft livery featuring a striking silver design to celebrate the loyalty programme’s Silver Jubilee. The special decal aircraft is set to spread its wings starting from next month, flying across to all corners of the globe.

25 days of giving back

Members can look forward to 25 days of exciting giveaways from 25 September – 20 October, including:

25 Million Miles Raffle draw: As part of a whopping 25 million Skywards Miles giveaway, members can enter the raffle for a chance to win 100,000 Miles or 250,000 Miles, with one lucky winner taking home 1 million Miles. Whether you're a longtime Skywards member or have just joined the programme - simply register and earn Skywards Miles between 25 September and 20 October with Emirates, flydubai and participating partners, to enter the draw and have a chance win.

Bonus Miles: members can boost their Skywards Miles in many ways

• 50% bonus Skywards Miles when booking with Emirates and flydubai.

• 25% bonus Miles just by booking with partner airlines, shopping, dining, or unwinding in the UAE with Skywards Everyday partners, shopping online on Skywards Miles Mall, booking through Emirates Skywards Hotels, using an Emirates Skywards Credit Card or spending with any participating travel and lifestyle partners.

• Up to 50% bonus Miles on an early bird ‘Buy or Gift’ Miles offer.

Surprise & delight at Dubai International (DXB): In early October, passengers travelling to and from Dubai Airport (DXB) can play interactive quizzes to win Skywards Miles, as well as get complimentary airport lounge access and Dubai Duty Free vouchers.

Customers can also look forward to complimentary ice-cream served from branded ‘Skywards’ ice cream trucks as a refreshing treat. Activity kicks off in Terminal 3 from 1-5 October and continues in Terminal 2 from 8-9 October.

‘Spot the tag’: Arrive in Dubai and keep your eyes peeled for special tags placed on luggage at the baggage belts. You will be rewarded with complimentary lounge access, Emirates branded merchandise, and bonus Skywards Miles via Skywards Everyday, Skywards Miles Mall, and Emirates Skywards Hotels. The special tags will be appearing for customers in Terminal 3 from the 1-3 October, and for customers in Terminal 2 from the 8-9 October.

Exclusive surprises unlocked for longstanding premium members: Loyalty pays off! Long-term members who have consistently made the most of Skywards can look forward to even more exclusive surprises including Tier upgrades, cabin upgrades, exclusive anniversary goodies and more.