Beyond Summer: My Emirates Pass Now Available Year Round

Emirates has revealed that for the first time ever My Emirates Pass will be available all year round with seasonal summer and winter offers; giving customers access to over 600 exclusive offers across Dubai - an opportunity to make the most out of their visit.

Customers flying from, through or to Dubai can now unlock discounts on top culinary experiences, world-class shopping experiences, unmissable leisure attractions, and tranquil luxury spas any time of the year. Whether it's an unforgettable family trip, a relaxing couples retreat, or a solo adventure, My Emirates Pass will offer those visiting Dubai unforgettable experiences no matter the season.

Using My Emirates Pass will remain as easy as ever, passengers will simply need to show their physical or digital boarding pass along with a valid ID at participating venues to enjoy the benefits. Passengers who checked in online and downloaded their boarding pass to the Emirates App or Wallet should remember to screenshot it before landing, as it will no longer be accessible afterward.

Emirates will roll out exclusive seasonal summer offers, running from 1st April through to 30th September, making it easier than ever to experience the best of Dubai, including the return of the much-anticipated Dubai Summer Surprises.

Dubai Summer Surprises 

From 27th June to 31st August 2025, visitors can take advantage of Dubai Summer Surprises, a deal-packed season filled with exciting offers and unforgettable experiences. Emirates passengers flying to Dubai can look forward to luxurious shopping, spectacular entertainment, and exceptional dining. With countless offers and surprises in store, summer in Dubai is the perfect time to enjoy incredible value and create unforgettable memories for visitors of all ages.

An unforgettable summer of memories

Whether passengers are seeking Dubai’s beautiful golden beaches, world class hospitality or cultural attractions, the city caters for all visitors. Emirates offers its passengers unrivalled means to make the most of their visit; from customised holiday itineraries to bonus Miles, Emirates continues to provide its customers with first class services.

For more information, visit emirates.com. Tickets can be purchased on emirates.com, Emirates Retail Stores, via travel agents or through online travel agents.