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Kenya’s National carrier, Kenya Airways (KQ) today unveiled Africa’s most awaited loyalty program dubbed Asante Rewards.
The program is an appreciation of customer loyalty by the airline and will allow customers to get greater value from their flights in form of redeemable points which can be earned from flights operated by Kenya Airways or any of its partners.
Through the Asante Rewards Loyalty Program, customers will be able to redeem their points for benefits such as reward ticket flights, seat upgrades, extra baggage allowance, priority services, seat selections and many more rewards.
The introduction of Asante Rewards is in response to the need for a loyalty program curated with the African market & dynamics in mind. This is also in line with the airline’s commitment to innovate and develop products and services that ensure an enhanced and delightful customer end-to-end experience.
The Asante Rewards Loyalty Program will offer customers four (4) tiers which they can grow into as they accrue their points. These are: Silver, Ruby, Gold, and Platinum each offering unique benefits and privileges to ensure customers have a more rewarding experience when travelling with Kenya Airways.
All customers will be awarded with 1000 points automatically on enrolment. More benefits will be rolled out in the coming months as the airline onboards more partners.
Members of Asante Rewards earn points on all qualifying fares and products on Kenya airways. The number of points earned depends on the destination, fare type and class of travel. Points will reflect in a members account within 24 hours after a flight.
For more information on Asante Rewards, visit https://asante.kenya-airways.com/
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Wonderful event and topics discussed, hopefully we see the manifestations in our African airline businesses in the nearest future. Kudos to you all.
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