Accor and SNCF Team Up to Create Bespoke Travel Experience

ALL, Accor’s booking platform and loyalty program, is now available via the SNCF Connect website and app, offering customers a seamless and fully integrated accommodation booking experience when making their travel arrangements.

This strategic partnership between two leading French operators in the country’s tourism industry will enable users to access ALL’s extensive and diverse hospitality offering, combined with the range of sustainable transport options offered by SNCF Connect, to manage all their travel from beginning to end.

Booking with numerous benefits

ALL.com, the one-stop booking and distribution platform, gives customers and members access to a wide range of well-known Accor brands (such as Sofitel, Novotel, Mercure, ibis and Mama Shelter, to name but a few) at the best price.

With more than 3,000 hotels in Europe, including 1,700 in France, ranging from luxury to economy, ALL enables users to discover the perfect hotel for them – whether for business travel, family vacations or a getaway, regardless of destination.

When booking their stay using the top hotel loyalty program for travelers in France, users can enjoy bespoke individual services at the hotel as well as unforgettable experiences and exclusive benefits (upgrades, late check-out, etc.).

The platform is now available on the SNCF Connect website and mobile app. After completing a train reservation or by clicking on the box “More than just trains” in the app or on the “Travel” or “Offers” tabs on the website, users will see ALL.com’s hotel recommendations.

Throughout their experience, users will be able to organize their trip in just a few clicks, in a seamless and effortless manner.

Responding to a growing need

This collaboration embodies ALL and SNCF Connect’s ambition to make planning travel easier by suggesting different modes of transport and hotel options to promote ever-more sustainable and responsible travel.

Customers will save time and be able to plan trips that meet their expectations with complete peace of mind. This new efficient, easy-to-use and personalized feature, available through the SNCF Connect website and app, will enhance the value proposition from both brands and strengthen their connection with travelers.