British Airways Executive Club Members could be even closer to unlocking exciting travel rewards by earning up to double Avios this month when shopping at selected retailers including H&M and John Lewis on Avios eStore.

From 18 February until the beginning of March, 2020, Members of the British Airways loyalty programme can collect up to twice as many Avios when they shop online through the hundreds of retailers available on the Avios eStore.

As a result, Members can boost their balance and transform their everyday spending into an array of travel rewards such as flight redemptions, upgrades, hotels, car hire and other experiences.

Up to double Avios per £1 are available on the following retailers: Harvey Nichols: Up to 14 Avios/£1 (up from 6), Elemis: 12 Avios/£1 (up from 7), Selfridges: Up to 12 Avios/£1 (up from 6).

Other retailers are H&M: 10 Avios/£1 (up from 5), MR PORTER: 9 Avios/£1 (up from 6), TK Maxx: 5 Avios/£1 (up from 3), and John Lewis: 4 Avios/£1 (up from 2).

In addition, Executive Club Members can also earn double Avios at both Twickenham Stadium and the England Rugby store as British Airways is the Official Airline Partner to England Rugby and ‘Principal Partner’ to Twickenham Stadium.

To collect Avios while shopping online, customers simply visit the British Airways Avios eStore and log in. Members can then click through to retailers’ websites to automatically earn Avios as they spend.

As always, members of the British Airways Executive Club can earn Avios on their British Airways booking.

Avios can be spent on Reward flights, upgrades, hotels, car rental and cutting the cost of a flight. The British Airways Executive Club is free to join and can be done here.