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KLM Predicts Travel and Technology Trends For Air Travel in 2020


Travellers are changing the way they search, book and travel. How will technology and passengers influence travel in 2020? In this forecast, KLM Royal Dutch Airlines looks to the future of travel: from booking with the aid of voice technology and sustainable alternatives such as rail services, to facial recognition technology at security.

Gen Z and millennials go for Destination Instagram

Surveys show that half of Gen Z and millennials consider how ‘Instagrammable’ their destination will be when booking. How many “likes” will it generate? The guarantee of taking beautiful holiday snaps is a prerequisite for 25.8% of them. The photos have to be authentic and taken by them personally. (Also see “Travel Inspiration on social media comes from friends and family” below.)

Travellers increasingly use voice technology to navigate

Many people spend hours consulting search engines and browsing websites for their ideal travel destination. “Smart speakers” are assisting them on their quest, with more and more travellers finding their ideal destination and suitable air tickets using voice technology. KLM’s booking service, which is often consulted with the aid of Google Assistant, is attracting 10% more users every month.

Travel inspiration on social media comes from friends and family

Instagram is expected to keep growing as a significant source of travel inspiration. Travellers mainly look at posts from friends and family (65.3%) or click on hashtags to seek inspiration from strangers (45.9%). The role of influencers and celebrities as a source of holiday inspiration is declining more and more (14.5%). Also, more than 50% of travellers don’t trust photos of holiday destinations shared by influencers.

Combining air and train travel will become more popular

Sustainability is important and travellers are taking it into account when booking. This is why travel operators are joining forces wherever possible to offer rail tickets for shorter distances as an alternative to flying. KLM will add more options to its website to plan short distances by train. The guiding principle being that the combination of air and rail travel can be planned and booked easily.

Are you compensating for CO2 emissions?

More and more passengers are compensating for their share of carbon emissions. A survey* commissioned by KLM revealed that 38.8% of travellers plan to compensate for CO2 emissions next year. To make it easier and quicker for passengers to do so, KLM is introducing a new quick mobile payment system in 2020.

Your face is your passport

Queues will be shorter at the airport thanks to facial recognition technology. Earlier this year, KLM conducted tests where passengers passed through checkpoints at security, lounges and boarding by showing a selfie in the KLM App on their phones, instead of presenting their passports. The KLM App shows passengers at which airport this technology may be used. More and more passengers will encounter this technology in 2020 when new tests begin. Naturally, it is up to the passenger to decide whether they want to try this digital innovation or not.

AI to shorten waiting times in unforeseen circumstances

Unforeseen circumstances, such as thunderstorms, can lead to flight delays. Artificial Intelligence (AI) helps reduce inconvenience to passengers by rapidly calculating how best to deploy available crews and aircraft. This will further improve flight punctuality in 2020.

Even more luxury and relaxation at the airport

All sorts of innovations will further improve the ways travellers spend their time at the airport. Transfer passengers will find sleeping pods in KLM’s new non-Schengen Crown Lounge or they can enjoy a luxury dinner at Restaurant Blue, with dishes created by Michelin-starred chef Joris Bijdendijk.

Mobile telephone off or at home

Travellers increasingly prefer to stay off their mobile phone while on holiday, or at least to use it less. On the other hand, they can’t go without a phone altogether. Around 50% of passengers would prefer to use their phones as little as possible on holiday, but also indicate that this is not always possible. Almost a third of passengers would like to travel without a phone, but are afraid they will find this impossible.

KLM has been a pioneer in social media services and campaigns since 2009. It has more than 23 million followers on social media. For more information or questions about KLM on social media, please see social.klm.com.

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Comments (32)

Invitado
21 sept 2022

We just booked our QATAR 🇶🇦 HÔTEL yesterday for 2 différent short stars of 2 nights and 3 nights for the Final… https://www.14sb.com/fifa-world-cup-hotels.html . Not exactly cheap but ok price for 4.5 Stars luxury and in Doha Center City! Thanks and Good Luck everyone! Vamos MEXICO!

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Invitado
30 sept 2022

Wow! Stunning! Hilton seems to be taking Africa by storm. Just a couple of years back, they opened the first ever in Eswatini.

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kasarokcaesar
24 oct 2022

Wonderful event and topics discussed, hopefully we see the manifestations in our African airline businesses in the nearest future. Kudos to you all.

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Invitado
10 nov 2022

Hi, I'm Lucy. Please how do I embark on my travel/ tour business. I am newbie and help..

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Invitado
18 nov 2022

Prices in the Sol Torremolinos Don Pablo are the same than two weeks ago.

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Invitado
04 dic 2022

Good location astounding but the staffs are rude and they make me wait so long for the service. They charge me more than what is on the website and did not refund me the manager is not helping with the issue


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Invitado
15 dic 2022

WoW. Amazing Review. 👍

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Invitado
07 ene 2023

I spent the holidays here, I don't know why but during the holidays their reception smells like a piss Id rather not spend my special occasions here

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Invitado
07 ago 2023
Contestando a

Where is here.

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Invitado
27 ene 2023

Thank you for sharing such a detailed review about ethiopian airlines in your post. I am an avid traveller and keep reading flight reviews to assess the options available. Your review particularly drew my attention because you have shared so many pictures to capture every aspect of the flight experience. It is a very nice effort.


More Info : https://www.cleartrip.ae/flight-booking/ethiopian-air-airlines.html

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Invitado
27 feb 2023

I am really tempted to book the next ethiopian airlines ticket and relive your journey. The pictures shared with the post also reflect that you truly enjoyed the travel. Great post! I also like the fact that you have covered nuances about the food and entertainment service through the pictures. It helps people know what to expect on their travel by this airline.


More Info : https://www.cleartrip.ae/flight-booking/ethiopian-air-airlines.html


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