Protea Hotels Named Coolest Hotel Brand in South Africa
For an impressive 9th consecutive year, Protea Hotels by Marriott has been named South Africa’s Coolest Hotel Brand in the Sunday Times Generation Next Survey for 2019.
This coveted recognition further re-enforces the brand’s deep understanding of a rapidly evolving market and its growing traction in South Africa.
Designed for the progressive yet pragmatic traveler seeking a high-quality travel experience, Protea Hotels by Marriott has been redefining and leading the evolution of travel in a highly competitive and dynamic market exceeding guest expectations consistently.
Now in its 13th year, Generation Next polls the opinions of 5,675 of South Africa’s youth in urban and peri-urban environments in six provinces. The lifestyle and consumer behavior questionnaire is boosted by a further 4,622 face-to-face interviews.