PaxEx: Emirates Launches Mobile App in Arabic Language
Emirates has launched the Arabic version of its mobile app with all the features in the app now available in Arabic, bringing the total number of languages supported to 19.
The Emirates app currently receives an average of 600,000 monthly downloads and allows users to search, book and manage their flights as well as their Emirates Skywards accounts.
Emirates is the only airline globally to have its mobile app available in 19 languages, including Arabic, English, Traditional and Simplified Chinese, Czech, French, German, Greek, Italian, Japanese, Korean, Portuguese (Brazil & Portugal), Polish, Russian, Spanish, Thai and Turkish.
In recent years, the airline has been using analytical and customer behaviour insights to constantly improve its digital channels. Last financial year, a quarter of all ticket sales were made on its web and mobile channels and over 40% of customers checked-in online for their flights.
Earlier this year, the Emirates app was enhanced with new technology allowing customers to create bespoke playlists of their inflight entertainment ahead of their travels and sync it to their seats once on board, providing a world-class travel experience.