Ethiopian Airlines has selected Immfly, a digital transformation platform, to provide for in-flight e-commerce and on-board connectivity solutions which will digitally improve passenger experience.

Immfly’s Connected Digital Services and Best-in-Class premium inflight entertainment system platform will be installed in 20 of Ethiopian Airlines aircraft by this summer.

The platform will be available in five languages including English, Amharic, Chinese, French, and Arabic to serve the distinct nationalities in the airline’s demographic profile.

In addition to premium Entertainment and Immfly’s proprietary content modules, Ethiopian will benefit from Immfly Active, a cutting-edge portal, empowering the airline with more flexibility and autonomy.

Immfly Active is a powerful direct access portal enabling airlines to track onboard KPIs, analyze key data and progressively manage more onboard services for greater competitive advantage.

From its hub at Addis Ababa Bole International Airport, Ethiopian Airlines serves 120 passenger destinations across the globe, out of which over 60 are in Africa.