South African Airways and South African Tourism Inspire Customers
South African Airways (SAA) has joined hands with South African Tourism to inspire customers with the legacy of Nelson Mandela.
Copies of one of Madiba’s favourite books Dare Not Linger co-written by him and South African writer Mandla Langa, were handed out to customers travelling to Durban as lead up to the Nelson Mandela Centenary which marks the year in which Mandela would have turned a 100 years old.
South African Airways customers some of whom were travelling for the Africa’s Travel Indaba from Johannesburg to Durban on Sunday and Monday, received the book.
Mango customers travelling from Johannesburg, Cape Town and Lanseria to Durban also received the book at the departure check-in counters at the airport.
The Nelson Mandela Centenary is set to take center stage at the 2018 Africa Travel Indaba that runs from 8 to 10 May at Durban’s Inkosi Albert Luthuli Convention Centre.
Dare Not Linger draws on Mandela’s own unfinished memoir, and narrates the story of his presidency told in his own words.
“Offering the book to SAA and Mango customers is a fitting and inspiring reminder of the qualities of selflessness, sacrifice, justice, equality, and universal good Mandela stood for" said Pumla Luhabe, SAA Chief Commercial Officer.
South African Airways and South African Tourism have long been partners in promoting travel to South Afica.
Owned and managed by SA Tourism, Africa's Travel Indaba has established itself as the world’s leading African tourism trade show and annually attracts about 7,000 delegates from all over the world. SAA is an annual exhibitor at Indaba with its supporting regional offices.