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  • Chidozie Uzoezie

Africa Tourism Partners and Grant Thornton to Host MICE Masterclass


The Southern African Association for the Conference Industry (SAACI) and the Society for Incentive Travel Excellence (SITE) have joined forces with Africa Tourism Partners (ATP) and Grant Thornton to host a capacity building Business Tourism and MICE Masterclass course in Johannesburg from 13 to 15 June, 2018.

Both leading industry associations have endorsed and pledged their support for this innovative training programme,initiated by Africa Tourism Partners in collaboration with the programme’s knowledge partner,Grant Thornton.

Structured in an action-learning training format, the Masterclass aims to upskill African business tourism and MICE professionals, practitioners, entrepreneurs and the youth. It will help them to leverage the growth opportunities currently available to the African business tourism and MICE sector.

The event’s supporting partners Grant Thornton, SAACI and SITE have contributed to crafting the programme content, and will further participate in its delivery in line with the theme‘Growing destination tourist arrivals through business and events tourism leadership development’.

Because the programme appeals to delegates from across Africa’s MICE industry, it also presents a valuable opportunity to network and meet potential African partners.

Attendees will include (but not be limited to) senior and upper level management in both the public and private sectors, and from all facets of the MICE and tourism industry – including corporate and associate meeting planners, exhibition directors, convention centres and meeting venues,convention and visitor bureau representatives, tourism bodies, hoteliers, entrepreneurs and youth, across the entire MICE value and supply chain.

For more information or to register your attendance, please contact Thembi Mthembu on thembi@africatourismpartners.com or +27 82 806 6251. If you register and pay by 15 April, you will qualify for a 15% discount off the standard rate.


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