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  • Chidozie Uzoezie

Emirates and Google Team up for Creative Digital Experiences


Emirates and Google are engaging visitors at this year’s Emirates Airline Festival of Literature with innovative on-ground experiences including virtual reality 3D painting tools.

The airline is partnering with Google to feature Google Tilt Brush, a virtual reality tool that allows users to paint, draw and even sculpt in a 3D space.

Specially commissioned artists and Emirates Cabin Crew recreate famous landmarks through three-dimensional strokes in some of Emirates’ most popular destinations on a large screen for visitors to see.

Visitors are also able to try the technology and draw their own life size paintings, using features that recreate stars, light and even fire. This is the first time that Google Tilt Brush will be showcased in the region to the public.

Emirates has been the title sponsor of the Emirates Airline Festival of Literature since its inception in 2009. Emirates’ on-ground activities run until 11th March at the InterContinental Hotel Festival City.

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