The Africa Travel Association (ATA), a division of the Corporate Council on Africa (CCA) has announced that its 41st Annual World Tourism Conference will take place November 14- 17, 2016 in Kigali, Rwanda.

This year’s Conference comes on the eve of 2017, which the United Nations designated as the International Year of Sustainable Tourism for Development.

The U.N. designation highlights the importance of sustainable tourism, and promotes business and investment opportunities related to tourism as well as intersecting sectors such as infrastructure, information and communications technology, health, real estate development, capacity building and finance.

The Conference will bring together African leaders, international investors and travel professionals to set the tone for how tourism can be utilized as an engine for economic growth and job creation across the continent, through innovative business models, new technologies and strategic partnerships.

The Conference will also provide a platform to network and explore new tourism markets and products including the promotion and preservation of Africa’s rich cultural heritage and wildlife.

The 41st Annual World Tourism Conference will be the first time ATA’s flagship conference is hosted under CCA leadership.

#HospitalityandTourism